Product Details

Detailed information on platform functionality.

Product Details - Analytics

Analytics Video

Analytics Overview

The Analytics module presents data within a variety of categories, including travel, alerts, emergency response, and platform usage.

Most data views offer options to filter the displayed data in several ways. By filtering or clicking on different parts of the data in the charts, you can drill down to a more granular level.

Note: No personal information is visible within the Analytics module, and the data presented in the Analytics module reflects your organization’s Data Retention Policy.

Travel Risk

The Travel Risk section provides you with information on the number of travel bookings per month, with higher risk bookings distinguished from the rest. You can also select an area on the world map to only include data from in the chart.

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analytics travel risk

Travel

The travel section provides information on the number of PNRs (Passenger Name Records) per month from integrated Travel Management Companies and/or parsed data via email. Other type of travel data included are the number of bookings, travelers, Co2 emissions (estimated tonnes) and kilometers traveled.

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Alerts

The Alerts section allows you to analyze alerts that have been published on the platform. The source of the alerts includes both alerts published by Safeture’s analysts, as well as any Custom Alerts or third-party alerts. This section gives you the option to drill down into alerts per category, country, and month. 

Image Alert Data

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Message

The Message tab displays data on messages that have been sent through the platform. Messages are organized into the following categories: 

  1. Push messages: Any kind of push message sent to app users (alerts, chat requests, flight information, etc.).
  2. SMS Sent: Number of SMS messages sent from the platform. 
  3. SMS Delivered: The number of successfully delivered SMS messages. 
  4. SMS Admin Messages: The number of custom SMS messages sent by an admin from within the Web Portal.
  5. Welcome Messages: All welcome messages sent to users crossing a border. Normally sent as SMS messages but can also include push messages.

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analytics message

Emergency

In the emergency section, you find data connected to your emergency management. Here you find data onIn the Emergency section, you’ll find data connected to your emergency management. This includes data on the total number of emergencies — i.e. when the end-user has pressed the emergency button in the Safeture Mobile Application. The section also displays the average minutes it has taken to resolve an emergency, as well as the maximum minutes to resolve an emergency. You can easily make historical comparisons to see if your emergency response is improving or not.

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Analytics Emergency

App Usage

The App Usage section displays a detailed view of all user interactions in the Safeture Mobile Application. It identifies what type of content end-users are clicking on, the number of unique user sessions, actions, etc.

  1. Number of Sessions: A session is defined as the time from when a user opens the app until the app is closed.
  2. Number of Actions: An action is any type of click inside the app.
  3. I’m OKs: The number of clicks on the I’m OK button available on high- and medium-risk alerts. 

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Web Usage

In this section, you’ll find charts of the number of logins on the Safeture Web Portal and the number of sessions.

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web usage analytics

Devices

The Device section displays information on the different mobile operating systems used by the end-user. Both major and minor versions of Android and iOS are represented, as well as a country overview for each version.

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analytics devices

Device Installations

The Device Installations tab displays the number of active app installations and metadata.

  1. Current users: Reflects the current number of active apps. Note that some users might have more than one app/device, meaning the user will be represented twice in the data.
  2. Users with Country Tracking: Reflects how many apps, out of the currently active apps, have disabled exact location in favor of country-level positioning.
  3. Users with Exact Tracking: Reflects how many apps, out of the currently active apps, have enabled exact location.
  4. % of Users with Exact Tracking: Reflects a quota of the two above sections.

Image Device Installations

analytics device installations